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We also provide custom stainless steel manufacturing.

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Custom manufacturing
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Perforated metal is ideal for many different applications including screens, partitions, and guards.

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Latest News – our blog for everything Colorbond, Patio, or sheetmetal related

How Can I Easily Promote My Work Online Without Being A Guru?

We all know that promoting products and services can be a challenge for Australian SMEs who often have a strict budget for their marketing efforts. So, being a SME business ourselves, we thought we would shed some light on how we have increased our brand awareness and customer base through the use of the internet.

Many organisations are finding the internet to be invaluable in connecting with their current customers and showcasing their work. What’s more, taking advantage of social media and other online platforms is a cost-effective means of capturing a world of potential clientele. One site which we, and other businesses in the construction industry, have found to be particularly worthwhile is Pinterest.      

Pinterest is essentially a virtual pinboard which lets you organise and share all the beautiful things you find on the web. People use pinboards to plan their weddings, decorate their homes, and organise their favourite recipes. Best of all, you can browse pinboards created by others which makes it a fun way to discover new things and get inspiration from people who share your interests.

Pinning on Pinterest has allowed us to find inspiration for new pieces, and show our customers new creations that they can have. Our boards include – ‘Interesting Architecture’, ‘For the Garden & Outdoors’, ‘Creations to Celebrate’ and more.

Some of the benefits we believe you can gain from using Pinterest for business include:

  • The creation of backlinks (if you pin images from your website) and thus, more website visits
  • It allows you to spot trends in your industry
  • You can interact with prospective customers

Aside from its benefits for businesses, Pinterest is also great for anyone looking to renovate or build a home. Our clients often go through hundreds of magazines, books and websites, and print out everything that remotely interests them. After they’ve narrowed it down, they will bring all of their designs to us or other architects/builders who can advise on the possibilities of implementing a certain style, like looking at if that sink or kitchen counter can realistically work in their house. Rather than printing out truckloads of information, we recommend using sites like Pinterest which let homeowners save their design plans in one space.

If you are interested in learning more about Pinterest or are having trouble getting started, why not give us a call and we would be happy to show you how it works. Get pinning and find inspiration by viewing or following the Action Sheetmetal boards on Pinterest here http://pinterest.com/actsheetmetal/

Source: Pinterest



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